"How much for a website?", the question every entrepreneur asks. And the classic "it depends" answer does not really help. This guide gives you realistic price ranges based on your project, so you can budget correctly.
This article gives the ranges by type of project. To go deeper on one category: showcase website price by type of provider, online store pricing, mobile app pricing, and developer day rates to check a quote yourself.
Factors That Influence Price
Before talking numbers, understand what makes website prices vary:
- Complexity: 5 static pages vs 50 pages with filters and search
- Features: simple form vs online payment vs member area
- Design: adapted template vs 100% custom design
- Provider: big agency vs freelancer vs offshore
- Timeline: rush project = guaranteed premium
Showcase Site: €1,200 to €8,000
| Tier | Price | Pages | What it covers |
|---|---|---|---|
| Entry level | €1,200 to €3,000 | 5 to 7 | Customized template, contact form, mobile responsive |
| Mid-range | €3,000 to €5,000 | 10 to 15 | Semi-custom design, integrated blog, basic SEO optimization |
| High-end | €5,000 to €8,000 | on quote | 100% custom design, advanced animations, headless CMS, optimized Core Web Vitals |
A portfolio site presents your business: who you are, what you do, how to contact you. It is the minimum for existing online.
Entry Level: €1,200 - €3,000
- 5 to 7 pages (Home, Services, About, Contact)
- Design based on customized template
- Simple contact form
- Mobile responsive
To anchor this range against a real, public price: a showcase website of this scope costs €1,190 to set up then €79/month. Or €1,900 in one go, if you would rather not pay monthly. The scope is written down before the project starts.
Mid-Range: €3,000 - €5,000
- 10 to 15 pages with more elaborate structure
- Semi-custom design
- Integrated blog for SEO
- Basic SEO optimization
High-End: €5,000 - €8,000
- 100% custom design
- Advanced animations and interactions
- Headless CMS for autonomous management
- Optimized performance (Core Web Vitals)
E-commerce Site: €5,000 to €30,000+
Selling online requires more features: product catalog, cart, secure payment, inventory management, shipping...
Small Shop: €5,000 - €10,000
- Up to 50 products
- Stripe/PayPal payment integrated
- Basic order management
Same public reference as above: a store of this scope is €2,900 to set up then €149/month. The starting figure sits below the range above because the model is different: hosting, backups, security updates and ninety minutes of changes per month are included in the plan, instead of being billed separately after delivery.
E-commerce deserves its own maths, because transaction fees and maintenance weigh far more there than anywhere else: the online store pricing guide breaks down the three market brackets and the real three-year cost.
Advanced Store: €10,000 - €30,000+
- Unlimited catalog with variants
- Advanced filters and search
- Multi-currency, multi-language
- ERP/CRM integrations
Custom Web Application: €15,000 to €100,000+
Need a specific business tool? Dashboard, SaaS platform, client portal... Prices soar but so does value.
- Simple MVP: €15,000 - €30,000
- Full application: €30,000 - €100,000+
On this segment I publish no starting price: the firm price is set in the quote after scoping, and upkeep starts at €129/month. A headline figure means nothing until the scope is set, and the ranges above remain the right reference for a full application.
Mobile apps follow their own logic, with store commissions and annual maintenance at 15% to 25% of the initial cost: the mobile app pricing guide breaks down the ranges by project type and how to check a quote yourself.
Hidden Costs to Anticipate
The site price is not everything. Also plan for:
- Hosting: €5 to €50/month depending on traffic
- Domain name: €10 to €30/year
- Maintenance: €50 to €200/month (updates, security)
- Content: copy, pro photos, videos (variable)
The only number that lets you compare two quotes honestly is the three-year total, setup and monthly payments added together. For a showcase site at €1,190 then €79/month, that total is €4,034, including hosting, domain name, backups and updates. Against a one-off build plus maintenance billed separately and hosting on top of that, the gap over the same period often exceeds €2,000. Ask for that total before comparing starting prices.
Freelancer vs Agency: Where to Put Your Budget?
At equal budget, a freelancer often delivers more value than an agency. Why?
- No overhead costs to pass on
- Direct communication with the developer
- Specialized expertise rather than generalist
What budget to plan for your project
A website is an investment, not an expense. The cheapest is not always the most economical in the long run, a poorly designed site will cost you in missed opportunities and future redesign.
Have a project in mind? Contact me for a personalized quote. I will give you a clear price, no surprises.
